There are some factors that a website and a billboard share. 1) They are fleeting glimpses. Keeping a website visitor interested is a comparable challenge to capturing a billboard reader’s visual attention among roadway distractions. Getting a website visitor’s attention is similar to a billboard environment.
Graphic emphasis is an effective method for getting attention. With emphasis on “FUEL”, the image above is obviously targeting roadway drivers.
fact about specific billboard attention span to catch their eye. Can you tell who this billboard is targeting? With the emphasis on “FUEL”, this billboard design is obviously targeting Missouri drivers.